What’s not to love about minimalist infographics — such an elegant way to depict complex concepts with brilliant simplicity. We also have a longtime love affair with social psychology, some of which deals with the fascinating cultural differences between Eastern and Western mentality — from the individualistic tendencies of the West versus the pluralism of Asian societies, to how differently Westerners and Easterners read the emotions of others. Naturally, we’re head-over-heels with designer Yang Liu‘s ingenious East Meets West infographic series, tackling everything from differences in self-perception to evolution of transportation.
Born in China but living in Germany since she was 14, Liu has a unique grip of this cultural duality — and she channels it with great wit and eloquent minimalism in graphics that say so much by showing so little.
Catch an interview with Liu about the project over at the always-excellent NOTCOT. The book is still finable online and an absolute delight.